How Private Equity Approaches Ecommerce

Leon Hughes, a partner at Piper and organizer of Shopify Geekmeets, shares his wealth of experience in developing digital strategies for consumer brands. He breaks down the unique dynamics of private equity versus venture capital and highlights how strategic partnerships can fuel e-commerce growth. The conversation covers essential tools for maximizing the Shopify ecosystem, the significance of key metrics in evaluating business performance, and the impact of collaborative meetups for e-commerce founders.