From the moment I named this podcast, “The Business Minimalist” I knew that I wanted to create this episode. I mean, if anyone should answer the question, "What's a Business Minimalist", it should be me, right? But defining exactly what a Business Minimalist is (and isn’t) has taken me some time to put into words. Ultimately, becoming a Business Minimalist has more to do with what you believe than the type of business you own.
You can be a Business Minimalist as a solopreneur who makes $50k per year, or you can be a Business Minimalist as a multi-passionate creative business owner with a team of 20 people. I would argue that Apple is a minimalist business, and they earned almost $167 billion dollars last year. What matters most is the mindset and the intentionality in which you approach your business decisions.
That means you can become a Business Minimalist today! It's never to late to shift your strategy and find ways to do less but better in your business. I hope that this episode gives you a new perspective to consider.
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