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Use the Headline Test
- Use the headline test when making decisions to consider how they might be perceived publicly.
- This helps ensure decisions are intentional and well-explained to avoid misunderstandings.
School Board Decision Example
- A school board member moving their child to a private school may seem like abandoning public schools.
- Explaining the special needs reason and ongoing public school support can reshape perceptions.
Health Insurance Change Example
- Switching to a high deductible health plan may prompt negative headlines about slashing benefits.
- Offering an HSA and salary increases can be emphasized to frame the change positively.