What's in a perfect pitch? Frankly, it's a lot. We talk with Jered Martin, CEO of OnePitch, about what goes into a PR pitch: the research, the story, the contacts and the outreach. 

The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.