In this episode, Lauren & Matt explore Lulu’s open source Print API. Don’t know what an API is? We’ve got you covered. We also talk through the value of personalized products and creative ways to use Lulu’s Print API to power your custom book business.

Watch this episode on YouTube!

Dive Deeper

💡 Learn more about Lulu’s Print API

💡 Sponsor Magnet by Justin Moore

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Webinar | The Business of Books: How To Use Lulu's Print API To Scale Your Business
Lulu U | Selling Direct with a Print API

Sound Bites From This Episode

🎙️ [13:40] “This is not a new concept. What this is is a more evolved technology for how to create these kinds of products in a really cool way and also get even more personalized and even more creative with them.”

🎙️ [27:10] “You are trying to build personal relationships with your customers, with consumers. Consumers are more conscientious than they were in the past. They are looking for - whether they realize it or not - they are looking for a personalized relationship experience.”

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Creating a Custom Book Business Using Lulu's Print API