Growing a YouTube Channel (Gotta Catch ‘em All)

What does it take to grow a YouTube gaming channel? In this week’s episode, your host, Alexandra, sits down with Aaron Zheng, a professional VGC Pokemon player and the founder YouTube channel Cyberton VGC. Beyond running a channel that has amassed over 50M views and uploads videos daily, Aaron himself is the winner of 5 Regional Championships and 2 National Championships and shoutcasts for Pokemon International tournaments. We explore what it takes to grow a YouTube channel, what role YouTube plays in monetization and tooling for content creators, and how video content creation can affect one’s personal life. PLUS, we learn a ton about the Pro Pokemon scene! Check out Aaron’s channel here before diving into the episode. 

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Sound design by Gavin Mc Gabe.