Dan Kennedy's Magnetic Marketing Podcast 12 Questions To Clarify Your Purpose In Life And Business
Apr 18, 2025
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Rob's Transformative Coaching Experience
- Rob Berkley struggled as a young entrepreneur managing a rapidly growing software company.
- Meeting an executive coach changed his perspective and helped him establish a clear vision and purpose.
Company Serves Owner Insight
- Many entrepreneurs mistakenly serve their companies instead of having companies serve their lives.
- Companies were invented to serve their owners, aligning business with personal purpose is crucial.
Multiple and Evolving Life Purposes
- Life purpose can involve multiple missions simultaneously and evolve rapidly over time.
- Purpose is not always about creating something; it can also be a way of being.