The Product Podcast

Product Management in Web3 by Coinbase Product Leader

Jul 11, 2023
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ADVICE

Four-Stage Product Development Framework

  • Break product development into four stages: identifying user needs, development, launch, and improvement.
  • Align cross-functional teams early and precisely define your MVP to ensure smooth execution.
ADVICE

Effective Development Phase Practices

  • Establish early and recurring syncs with cross-functional teams to monitor development progress and unblock issues.
  • Dogfood your product early to uncover bugs and improve usability before launch.
ADVICE

Launch and Iterate Strategy

  • Finalize rollout plans before launch, including marketing and approval processes.
  • Track key metrics and gather both qualitative and quantitative feedback to guide product iteration post-launch.
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