Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives. How a successful online product launch really works, with Jeff Walker
My guest this week is a name many may never hear. Some might hear it whispered but in certain circles where his name is legend.
If you’ve ever had an an over familiar email from someone who’s opt in you just downloaded or been directed to a free training video series then there’s a good chance it was inspired by today’s guest’s work.
This week we’re spending time with Jeff Walker, author of the best selling - I’m going to say Handbook - to online business, Launch: How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams - Jeff Walker.
About Jeff Walker
Jeff Walker is the author of the #1 New York Times bestseller “LAUNCH”. He teaches people how to launch online courses, products, services, and brands online.
Jeff started his first online business in 1996, and he pioneered the very idea of the online launch. His "Product Launch Formula” transformed the online marketing world from the day it was released in 2005... and Jeff and PLF have never slowed down. Now more than 14 years later, the Product Launch Formula brand is the gold standard in the online entrepreneurial training market. Jeff’s students and clients have done over a BILLION dollars in launches in hundreds of niches and markets... and dozens of countries around the world.
Jeff lives in Durango, Colorado (because he can live anywhere)... and he loves to get outside for all kinds of adventures. He’s been married to his wife Mary for decades. He’s no longer quite as fast as his kids on skis or mountain bikes... but they still let him come along for the ride.
https://masterclass.productlaunchformula.com/
https://jeffwalker.com/
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