
OPERATORS
E034: Seans Skill Tree Framework, Personal Finance, Ad Efficiency at Scale, Avoiding Emotional bias
Dec 13, 2023
The podcast covers topics such as the Skill Tree Framework for ecommerce, personal finance and balance sheets, the efficiency of advertising and customer acquisition, the importance of scale and total addressable market, analyzing revenue from returning customers, and making rational decisions and avoiding emotional bias.
01:00:42
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Quick takeaways
- Emotional marketing tactics should be used with caution, as decisions solely based on emotion can be detrimental to success.
- Customer acquisition cost (CAC) and customer lifetime value (LTV) are not always directly correlated, and it's essential to consider various factors that can impact LTV.
Deep dives
The impact of emotions on decision-making
Recognizing the influence of emotions on decision-making is key to being a good operator. Emotional marketing tactics can be effective, but it's important to check ourselves and avoid making decisions solely based on emotion.
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