The Freetrail Podcast with Dylan Bowman Katie Schide & Germain Grangier | The Next Chapter with On
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Apr 14, 2025 Katie Schide, the reigning Trail Runner of the Year and UTMB champion, is joined by Germain Grangier, a UTMB podium contender. They celebrate their long-term partnership with On, sharing insights into their experiences with the brand and their product testing journey. The duo discusses their winter training, the thrill of preparing for the Hard Rock race, and the evolving dynamics of teamwork in trail running. They emphasize the importance of collaboration in navigating sponsorships and the excitement of upcoming competitions.
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On's Rapid Innovation
- On Running's rapid success in track and field, creating a top-performing spike in a short time, demonstrates its potential in other areas like trail running.
- Katie Schide highlights this as a key factor in her renewed confidence in the brand.
On's All-In Approach
- On Running's success stems from its all-in approach and focus on athlete performance.
- This dedication translates into rapid product development and improvement.
On's Youthful Energy
- On Running maintains momentum through a constant influx of new, young employees who bring fresh ideas.
- This turnover fosters innovation in marketing and product development.