

170 - The path to profitability & Dena’s value framework for evaluating career moves: Dena Upton (Head of People, Dandy)
20 snips Apr 4, 2024
Dena Upton, Head of People at Dandy, discusses her value framework for evaluating career moves, employee value proposition at Dandy, and their path to profitability providing career equity. Topics include building brand muscle, skills meritocracy, and connecting corporate with manufacturing employees.
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Why She Joined Dandy
- Dena left Drift to join Dandy because she wanted to work closely with first-time founders and return to startup life.
- She joined Dandy in March 2023 and spent the prior months evaluating fit with founders Tony and Dan.
Use A Founder Fit Framework
- Use a personal value framework when evaluating founder fit and potential roles.
- Ask about values, decisiveness, mutual respect, truth-telling, and servant leadership before accepting a role.
People Decisions Make Or Break Startups
- People decisions are the leading cause of startup failure even when product-market fit exists.
- Hiring, promotions, and transparency flaws can topple organizations faster than product issues.