Finding Your Flow as a Creative Solopreneur

Jun 10, 2025

Jess Malli Mercier, a creative powerhouse known for her podcast and business rebrand, dives into the chaotic world of creative solopreneurship. She discusses the struggles of finishing projects while embracing her unique identity. Jess shares her journey towards self-acceptance and the value of collaborative branding. The conversation includes insights on breaking free from perfectionism and the importance of balancing productivity with creative rest. She also highlights the power of community support in understanding ADHD and nurturing creativity.

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ANECDOTE

Jess's Overwhelm and Focus Struggle

Jess Malli Mercier shared how she constantly felt overwhelmed and scattered, often losing track of projects.
She described days lost on minor details like building a color palette, highlighting her struggle with focus.

INSIGHT

Discovery of ADHD Identity

Jess discovered that labels like ADHD weren't initially considered but became a lens through which to understand her brain.
The ADHD community's openness helped her reevaluate her mental health and identity.

ADVICE

Adapt Life Over Medication

Jess advocates adapting life through natural habits and supplements over medication where possible.
She emphasizes working with one’s brain rather than focusing on labels to improve daily life and joy.

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If you’re a multipassionate ADHD-ish creative who tends to be much better at starting a project than finishing it, wonders if it’s really possible to stand out in a crowded market, and struggles to figure out how to make a living from art and make a difference in the world, this Client Success Story episode will resonate with you, big time.

My guest today is one of my favorite people, Jess Malli Mercier, the creative genius behind my podcast and business rebrand. You’re in for a raw and honest conversation about being a creative solopreneur, wife, and mama—and how we worked together to find focus, consistency, and self-acceptance without taming the wild genius of her brain.

Jess opens up about lessons learned, including letting go of perfectionism, honoring brain-based rhythms (hello, hyperfocus sprints and creative rest!), redefining consistency outside of hustle culture, and the life-changing freedom of making her business fit her life, not the other way around.

We get real about the unlearning process, too—wrestling with guilt for stepping away, rethinking “should,” and discovering the value of fully present moments (even if that means building pillow forts with your littles before getting back to work).

Highlights of this episode:

The Magic of Collaborative Branding:

Jess reveals why the best branding isn’t transactional—it's about deep collaboration that reveals what makes you (and your business) truly unique.

Owning Your Brain—Labels or Not:

We talk candidly about labels like ADHD, anxiety, and depression, and why the label itself might not matter as much as learning to work with your “big beautiful brain” (as Jess calls hers)

Making Space for Joy, Mess, and Rest:

Ultimately, the episode is a reminder not to confuse hustle with success, or routine with progress. The goal is to create a life and a brand that reflects your truest self, even when that looks different from the mainstream. Jess and I both agree: eat the cake, savor the little moments, and let your business be as unique as the brain behind it.

Jess’s superpower: Jess’s approach to branding involves making her clients step into their metaphorical red stilettos— pushing them out of their comfort zone so they can find their x-factor. In her words, “I don’t want small talk. Show me your fucking soul.”

Want to connect with Jess? Here’s how:

Brand Transformations Private Podcast - Instagram - Website

Mentioned in this episode:

Julia Cameron’s The Artist’s Way

Want to hear how Jess helped me rebrand my podcast and business? ADHD-ish episode # 226 - The Transformational Power of Rebranding with Jess Malli Mercier

Thinking about working with me? I have many more Client Success Stories you can check out for inspiration!

Click here to explore