SunCast 798: The Hidden Goldmine in Commercial Solar—And How to Tap Into It; with Claire Broido Johnson
6 snips
Mar 20, 2025 Claire Broido Johnson, co-founder of Sunrock DG, and Josh Goldberg, CEO of Sunstone Credit, discuss groundbreaking advancements in commercial solar financing. They reveal how millions of square feet of rooftops remain untapped due to financing obstacles for small businesses and nonprofits. Discover their innovative Power Purchase Agreements and tailored financial models, designed to pave the way for widespread solar adoption. The conversation delves into regulatory challenges, the importance of localized knowledge, and strategies to unlock a future where solar is accessible to all.
AI Snips
Chapters
Books
Transcript
Episode notes
Sunrock DG's Mission
- Claire Broido Johnson discusses Sunrock DG, addressing the underserved commercial solar market.
- They provide financing for small businesses and nonprofits through PPAs, hedging against rising utility costs.
Solar Cost Decline
- In 2008, Claire paid $6.50/watt for rooftop solar, highlighting the cost decline to $3/watt today.
- This drastic change underscores the industry's growth, driven by increased demand and cheaper modules.
Sunrock DG's Partnership Model
- Sunrock DG partners with 600 EPCs and developers, leveraging local expertise for project success.
- They offer quick project pricing and internal engineering support, streamlining the solar adoption process.
