A Product Market Fit Show | Startup Podcast for Founders
1 year in he had just 3 customers—today he’s at $100M ARR. | Forrest Zeisler, Co-Founder of Jobber | Forrest Zeisler, Co-Founder of Jobber
May 5, 2025
Forrest Zeisler, Co-founder of Jobber, shares his inspiring journey from receiving six months of rejections to achieving an impressive $100M ARR. He discusses the emotional rollercoaster of landing their first customer, navigating investor skepticism, and the importance of incremental improvements over quick wins. Forrest emphasizes how the right investors can shape a startup's destiny and why chasing ‘silver bullets’ rarely works in the pursuit of product-market fit. His candid storytelling offers invaluable lessons for aspiring entrepreneurs.
53:13
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Quick takeaways
- Jobber's success illustrates that persistence through rejection and focusing on incremental improvement leads to significant long-term growth.
- Choosing the right investors is vital, as they contribute not only capital but also strategic guidance and alignment with business goals.
Deep dives
Slow and Steady Growth
The journey of building a successful business is characterized by steady, incremental improvements rather than explosive changes. The focus has been on becoming 1% better each day, leading to substantial compound growth over time. Notably, the company recently acquired more new customers in a single month than in the first seven and a half years combined. This underlines the importance of perseverance and continual progress, highlighting that slow and consistent efforts can lead to significant achievements.
