Rachel Roff launched her own medspa in Charlotte, North Carolina back in 2006, specialising in diverse skin tones and melanin-rich skin. By 2022, she had a product line stocked in 10,000 stores across the United States and a thriving ecomm business. So, how did she do it? In this episode Rachel shares:

Her process for developing a new product
Tips for optimising your website for ecommerce success
The broker that helped Urban Skin RX get into Target
Risks every founder should know before launching into a national retailer
Top resources for beauty founders

Links

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Learn more about Urban Skin Rx®: https://urbanskinrx.com

Rachel Roff's Lessons After Launching Urban Skin Rx Across 10,000 Stores