This week we are joined by Brandon Wiebe, General Counsel and Head of Privacy at Transcend. Brandon discusses the company's mission to develop privacy and AI solutions. He outlines the evolution from manual governance to technical solutions integrated into data systems. Transcend saw a need for more technical privacy and AI governance as data processing advanced across organizations. Wiebe provides examples of AI governance challenges, such as engineering teams using GitHub Copilot and sales/marketing teams using tools like Jasper. He created a lightweight AI Code of Conduct at Transcend to give guidance on responsible AI adoption. He believes technical enforcement like cataloging AI systems will also be key. On ESG governance changes, Wiebe sees parallels to privacy regulation evolving from voluntary principles to specific technical requirements. He expects AI governance will follow a similar path but much faster, requiring legal teams to become technical experts. Engaging early and lightweight in development is key. Transcend's new Pathfinder tool provides observability into AI systems to enable governance. It acts as an intermediary layer between internal tools and foundation models like OpenAI. Pathfinder aims to provide oversight and auditability into these AI systems. Looking ahead, Wiebe believes GCs must develop deep expertise in AI technology, either themselves or by building internal teams. Understanding the technology will allow counsels to provide practical and discrete advice as adoption accelerates. Technical literacy will be critical. Contact Us: Twitter: ⁠⁠⁠⁠⁠@gebauerm⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠@glambert⁠⁠⁠⁠⁠ Threads: @glambertpod or @gebauerm66 Voicemail: 713-487-7821 Email: geekinreviewpodcast@gmail.com Music: ⁠⁠⁠⁠⁠Jerry David DeCicca⁠⁠⁠⁠