Why Bigger Isn’t Always Better in STRs

Bigger isn’t better: Hospitality is a labor-driven business, not a production line—growth often brings higher costs and lower margins.

Curate your portfolio: The most successful managers focus on quality over quantity, offboarding “bad” properties that drain time and profit.

Stay local: Empowering on-the-ground teams and decision-makers leads to stronger operations and better guest experiences.

Choose owners wisely: Aligning with the right owners is as crucial as choosing the right homes.

Pick your focus: You can prioritize service, scale, or profitability—but not all three at once.