Episode #64 | Designing an Immersive Experience with Sammy Bliss

Feb 12, 2025

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In this episode with Sammy Bliss we dive into the magic of live events, storytelling, and experiential marketing. We explore the transformative power of gathering people in a space to experience something unforgettable—whether it’s a theatrical performance, a high-energy DJ set, or a nonprofit fundraising event. For nonprofits, experiential marketing offers a powerful way to cultivate donor relationships. From innovative photo ops to leveraging influencers and social media, we unpack creative strategies to turn attendees into engaged advocates.

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This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.

The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.

Greater Giving: https://go.greatergiving.com

Speakers

Samantha Swaim

LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/

Instagram: https://www.instagram.com/swaimstrategies/

Kristin Steele

LinkedIn: https://www.linkedin.com/in/kristin-steele777/

Instagram: https://www.instagram.com/swaimstrategies/

Sammy Bliss

LinkedIn: https://www.linkedin.com/in/sammybliss/

| RESOURCES |

Book Consulting Time with Sam and Kristin: https://swaimstrategies.com/solutions/#consulting

Learn More About Elevate and the Elevate Conference for Your Fundraising Events: https://swaimstrategies.com/elevate-conference/

Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book

Connect with Swaim Strategies: https://swaimstrategies.com

Connect with The AV Department: https://theavdept.com/

ASV: https://www.asv1.com/

Podcast episode on VR storytelling with Rachel Bracker: https://www.youtube.com/watch?v=NNzFZKBLqgw