The Indicator from Planet Money Your tinned fish obsession is helping resurrect a lost industry
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Jul 21, 2025 Tinned fish, particularly sardines, is making a surprising comeback in the U.S. The podcast dives into the cultural shift that’s turning these once overlooked delicacies into culinary treasures. It explores innovative efforts to revive the American tinned fish industry, highlighting the journey of local producers taking on the challenges of modernizing canning practices. You'll hear about the historical backdrop of this industry and the exciting new brands emerging as demand rises, all while addressing the seasonal hurdles facing seafood production.
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Sardines Are Making a Comeback
- Sardines are gaining popularity in America driven by affordability, good packaging, and changing perceptions.
- Americans are rediscovering sardines as a tasty, nutritious food option over rice or toast.
Inspiration Behind Great Lakes Tinned Fish
- Marissa Fellows got inspired to launch Great Lakes Tinned Fish after spotting European sardine cans on a date menu in Boston.
- She wondered why the Great Lakes region lacked local tinned fish despite the popularity of imports.
Rise and Fall of U.S. Sardine Canning
- American sardine canning was once a massive industry, especially in Monterey, California.
- It declined due to falling demand and tuna's rise, culminating in the last cannery closing in 2010.
