The Nathan Barry Show We’re Scaling Jefferson Fisher’s Business To $10M (Here’s How) | 086
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Jul 17, 2025 
Jefferson Fisher, a trial lawyer and bestselling author with 12 million followers, shares insights on scaling a business to $10 million. He discusses his diverse revenue streams, including podcasts and memberships, emphasizing the importance of balancing professional growth with family time. Jefferson highlights the hidden costs of content creation and the game-changing benefits of batching. He addresses the value of speaking engagements and strategic team building, providing a blueprint for creators and entrepreneurs seeking leverage and balance.
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From Zero to 6M Followers
- Jefferson Fisher grew his Instagram from zero to 6 million followers in two years by experimenting with new content formats like reels.
- He shared communication tips from his trial lawyer expertise in bite-sized videos that resonated widely.
Daily Content Consumes Most Time
- Daily content is the biggest consumer of Jefferson's time because he creates it spontaneously without batching.
- Batching content might reduce burnout but risks losing authenticity and spontaneity.
Try Batching Content Creation
- Try batching your daily content creation to free up time and increase presence with family.
- Test batching for a while to know what works without losing spontaneity and authenticity.
