In My Expert Opinion: Pitching, Prepping, and Nailing Interviews for TV and Radio

Becoming an expert takes years of work and many of you have asked how you can take that expertise out for a spin in the media. I don’t blame you. From the moment the my first Atlantic article, “Why Parents Need to Let Their Children Fail” went viral in 2013, I was eager to get on television and radio so I could talk about my work, stir up interest in my topics, and hopefully maximize my chances of selling a book on the topic. One decade and two books later, I still pitch producers all the time about a range of topics, and I’ve learned some things.

Sit back, relax, and let’s talk pitching, prepping your topic, and securing media spots on television and radio so you can become one of those go-to experts producers seek out over and over again.

Where Jess meets Brooke Shields:

Jess on Armchair Expert with Dax and Monica:

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