The AI/XR Podcast.
The AI/XR Podcast March 21st, 2025 ft. Bob Cooney, Author, Futurist, Preeminent Expert in Location-Based Entertainmen
Mar 23, 2025
Bob Cooney, a leading expert on location-based entertainment and host of the VR Arcade and Attractions Summit, discusses the thrilling rise of portable MR theme parks. He shares insights on how AI technologies are reshaping content creation and the challenges of copyright in the industry. The conversation dives into unique storytelling methods, including a collaborative project inspired by 'Alice in Wonderland.' Cooney also reflects on the evolution of VR experiences and the dynamic landscape of entertainment, showcasing both successes and struggles in the sector.
49:44
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Quick takeaways
- The integration of AI tools by platforms like Roblox is revolutionizing game development, making it more accessible through low-code options for creators.
- Location-based entertainment is evolving with mixed-reality parks, merging diverse experiences to enhance consumer engagement and create new revenue opportunities.
Deep dives
Streamlining XR Development with Zapper
The challenges faced by creators in the XR space due to the need to juggle multiple tools, vendors, and platforms are significant barriers to productivity. Zapper has developed a comprehensive suite of tools and creative services designed to alleviate these frustrations, facilitating a more efficient workflow for developing AR and VR projects. Their innovative 3D web tool, Mattercraft, merges the capabilities of a powerful rendering engine with an intuitive visual editor, enabling designers and developers to craft immersive experiences with ease. This approach allows creators to focus on their artistic vision rather than getting bogged down by technical complexities.
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