

Are You Growing a Business — or Just Making More Work?
Aug 25, 2025
This discussion dives into the tricky line between genuine business growth and merely increasing workload. Creative entrepreneurs often mistake hustle for progress, leading to chaotic lives. Hiring more help or adding services may not alleviate overwhelm; true growth requires clarity and effective systems. The speakers advocate for redefining success, emphasizing freedom and fulfillment over traditional metrics. A transformative retreat is spotlighted, offering tools for realignment and sustainable growth for wedding industry professionals.
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Progress Over Movement
- Growing a business can make your life harder if growth equals more busywork instead of clarity.
- True growth prioritizes progress over constant movement and hustle.
The Hidden Work Of Ownership
- Business ownership requires unseen work: marketing, sales, admin, and supervision beyond the product.
- These unsexy tasks drive whether a creative practice actually functions as a business.
Treat Burnout As A Red Flag
- Recognize burnout as the key sign you're just making more work and act on it immediately.
- Regulate what you say yes to and control commitments to reduce overload.