The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands cover image

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

How She Built a $100 million CPG Brand in Three Years Selling Cauliflower Pizzas with Gail Becker, Founder of CAULIPOWER

Aug 3, 2023
47:04

Our guest today is Gail Becker, founder of CAULIPOWER, the most disruptive company in the better-for-you frozen food space named as one of the top 10 World’s Most Innovative Food Companies in 2022 by Fast Company. The hyper-growth company reached more than $100m in revenue in three years under her leadership as CEO. We discuss how and why she left corporate America to start Caulipower, her approach to growth through retail, how she thought about fundraising and managing her cap table, what capital efficiently means to her and product expansion. Without further ado, here’s Gail.

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