BJJ Mental Models Ep. 294: Unconventional Jiu-Jitsu Careers, feat. Kiaya Jackson
6 snips
Jul 22, 2024 Kiaya Jackson, a Jiu-Jitsu competitor, shares her unconventional career journey in the sport, emphasizing the power of consistency in social media and content creation. She also discusses creating avatars for product design, maximizing audience engagement, and navigating challenges in the jiu-jitsu apparel business.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
Transitioning from Engineering to Jiu-Jitsu Career
01:40 • 22min
The Power of Consistency in Social Media and Content Creation
23:44 • 9min
Importance of Creating an Avatar in Product Design and Messaging
32:33 • 4min
Maximizing Social Media for Audience Engagement in Jujitsu Content
36:04 • 8min
Navigating Challenges in Jiu-Jitsu Apparel Business
44:10 • 9min
Exploring the Notion of Being a Professional and Introducing So Pro Brand
52:55 • 4min