The Nonprofit Podcast Ep 154| Storytelling in Tough Times - The Trust Factor with Maria Bryan
Building donor trust is essential for nonprofit engagement, especially in times of crisis.
Join Jena and a favorite guest, Maria Bryan, an ethical and trauma-informed storytelling expert, to explore how nonprofits can effectively share crisis stories without causing donor fatigue or eroding hard-won trust.
Learn key storytelling strategies, including:
- Balancing urgency with hope to maintain engagement
- Avoiding exploitative narratives while still driving action
- Using multiple platforms to strengthen community connections
- Creating transparency to foster lasting donor relationships
🎧 Listen now for actionable tips to refine your nonprofit's storytelling approach!
For a deeper dive into mastering ethical storytelling, join Maria and Jena on Wednesday, March 19, for the "Developing Donor Trust: 3T Approach to Deepen Donor Engagement" workshop. Book your seat here.
🔗 More resources from Maria Bryan:
Storytelling Workshop
When Bearing Witness Program
Storytelling Circle
Chapters:
00:00 Navigating Crisis in Nonprofit Storytelling
06:05 Balancing Urgency and Hope in Communications
12:03 Platforms for Effective Storytelling
17:58 Building Trust Through Authentic Storytelling
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