The GaryVee Audio Experience From Dirt Roads to CEO | A Conversation With Karissa Bodnar Of Thrive Causemetics
May 5, 2023
Karissa Bodnar, CEO of Thrive Causemetics, shares her inspiring journey from adversity to success. She discusses the powerful impact of her upbringing and how it fueled her entrepreneurial spirit. The conversation reveals her commitment to philanthropy and inclusivity in beauty. They explore the importance of adaptability, continuous learning, and community support in achieving goals. Bodnar emphasizes the need for open communication and diverse teamwork, highlighting how these elements drive innovation in business.
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Innate Hustle
- Karissa Bodnar believes she was born with hustle, similar to Gary Vaynerchuk.
- Gary's entrepreneurial drive was ignited by his family's poverty and his mother's frugality after immigrating to the US.
Early Creativity and Drive
- Karissa's grandmothers instilled a strong work ethic, shaping her drive.
- She created lipsticks from scratch and even resourcefully used toilet seat covers to absorb oil in makeup.
Twin Cityopoly
- At 16, Karissa created a Monopoly board featuring local businesses, raising $25,000.
- This early success boosted her self-esteem and fueled her entrepreneurial journey.