

On Page Optimization Technical SEO Deep Dive
Aug 29, 2025
Explore the crucial elements of technical SEO that can elevate your local search rankings. Learn how to tackle crawlability, optimize site structure, and enhance page speed. Discover the essential role of HTTPS and structured data in improving visibility. Get practical tips for fixing duplicate content and optimizing URL structures. Plus, find out how to effectively evaluate site speed with handy tools and get a sneak peek into future insights on the intersection of social media and local SEO.
AI Snips
Chapters
Transcript
Episode notes
Prioritize High-Impact Technical Tasks
- Prioritize crawlability, site structure, mobile-friendliness, and page speed first because they make up the majority of technical SEO impact.
- Tackle schema, clean URLs, duplicate content, and broken links afterward as refinement steps.
Fix Crawlability And Indexation
- Ensure Google can crawl and index your pages by maintaining accurate sitemaps and correct robots settings.
- Fix unindexed pages by redirecting or deleting them carefully and use proper 301 redirects when needed.
Design Structure Around Your Core Services
- Structure your site with logical hierarchies or silos focused on your 80/20 services to improve crawl efficiency and user finding.
- Build pages and categories that reflect what you most want to be found for locally.