

How To Design the Perfect Buyer Persona [REWIND]
Sep 23, 2023
Learn how to design the perfect buyer persona by gathering demographic information, understanding online habits, and analyzing marketing goals. Discover the insights gained from platforms like Reddit and Quora and the importance of asking the right questions to understand customer motivations.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 4min
Importance of Demographic Information in Buyer Personas
03:33 • 15min
Understanding Online Habits and Creating a Quote Library for Buyer Personas
18:26 • 4min
Analyzing Marketing Goals and Understanding the Target Audience
22:02 • 1min
Gaining Insights about Your Target Audience through Reddit and Quora
23:30 • 2min
Gathering Information about Buyer Personas
25:18 • 9min