
The Edward Show
They Nickel and Dime’d Him So He Took Their Business
Feb 7, 2025
Discover how one entrepreneur turned a scam into success by launching an urban farming business. Explore theories on Google's disavow tool and its significance for SEO. Learn effective strategies for engaging tech VCs on LinkedIn, paired with a compelling story of a social media company acquisition by Salesforce. The impact of authenticity in social media is dissected, alongside the implications of Google's Helpful Content Update, aimed at improving search quality. Dive into the world of digital marketing with these fascinating insights!
14:05
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Quick takeaways
- Joshua Ryan Shaver turned a negative experience with an affiliate partner into a thriving urban farming business generating over $600,000.
- Nick Musica's theory on Google's disavow tool highlights the SEO community's response to manipulative backlinks, affecting digital marketing strategies.
Deep dives
Entrepreneurial Breakthroughs from Adversity
An entrepreneur named Joshua Ryan Shaver successfully scaled his urban farming business to over $600,000 through innovative marketing on TikTok and Instagram. His breakthrough came after facing unfair treatment from an affiliate partner that downplayed his contributions to their sales. Instead of accepting their nickel-and-diming tactics, he decided to establish his own seed business, now generating substantial revenues. This journey illustrates how overcoming struggles can lead to greater opportunities, a sentiment many can relate to in their personal and professional lives.
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