Financial Feminist 102. How to Stand Out on LinkedIn with Hala Taha
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Jul 20, 2023 
Hala Taha, one of the biggest influencers on LinkedIn, shares strategies to stand out on the platform and discusses personal branding, networking, and the importance of LinkedIn for business growth. Learn how to effectively communicate your resume, prioritize personal pages over company pages, and create a cohesive personal brand on LinkedIn.
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From Unpaid Intern To Building A Media Brand
- Hala worked unpaid at Hot 97 as an intern and became Angie Martinez's associate producer before being fired when she asked to be paid.
- She used that setback to build the Sorority of Hip Hop blog and events, which led to MTV interest and local fame.
LinkedIn Is A Professional Search Platform
- LinkedIn blends social media with search-engine-like targeting for professional decision-making.
- Its users are typically higher-earning and often in the mindset to research and buy services.
Human Editors Shape LinkedIn Feeds
- LinkedIn's algorithm includes human editors who prioritize content aligned with its professional agenda.
- That editorial bias favors hiring, careers, entrepreneurship, and recruitment-related posts.