Randy Riemersma, President of Span the Chasm, overviews the old school vs. new school prospecting throw down that will unfold over the next 90 days. He'll be competing head to head with his colleague, Ken, to see who can generate the most opportunities. Randy will go old school and Ken will use the latest tech. The hypothesis is that both will work as long as they stick to the process. You'll enjoy this fun discussion of old and new prospecting tactics.
Selling From the Heart Podcast