The Thriving Dentist Show Tips To Convert Potential New Patient Calls To Appointments
23 snips
Jul 8, 2020 Discover 4 tips to convert potential new patient calls to appointments, emphasizing the importance of first impressions. Learn about the significance of tracking call data, strategies for handling missed calls, benefits of recording phone calls for training, and creating a nurturing environment. Explore effective phone training methods and various services provided by Equa.
AI Snips
Chapters
Transcript
Episode notes
Marketing Gets Calls But Misses Conversions
- Most dental practices get plenty of calls but fail to convert many into appointments, causing a misperception of marketing effectiveness.
- Marketing should not only get potential patients to call but ensure the calls convert to kept appointments.
Track Your New Patient Call Data
- Track the number of new patient calls and your conversion rate to appointments using call tracking.
- Without this data, you are managing your practice blindly and missing improvement opportunities.
Connect First, Ask Later on Calls
- Connect warmly with callers by introducing yourself and asking their name instead of leading with insurance questions.
- Use positive phrases like "We love seeing new patients" and "You called the right office" to build rapport.