273: The Metrics That Matter For Your Business

If you're building a business, you probably already know all the metrics that you "should" be looking at: website visits, leads generated, percentage closed as sales, etc.

But in so many businesses, the reality is much more, well, human and alive. It's more like a garden than a conveyor belt or a funnel. 

So how do you know when you're on track if traditional metrics miss the heart of how your business works? This week's podcast will help you answer that question in a way that aligns with your vision and values. 

You will discover:

• How to "delay disappointment" so that you don't lose momentum even in the face of poor metrics or setbacks
• An easy mindset shift that turns those email unsubscribes or floundering social media posts into sources of energy and creativity
• How to refocus on the metrics that contribute to your next Lantern and the overall vision of your business

For full show notes and transcript visit the show notes page here.