Authenticity in the Age of Algorithms

In the second episode of "A Stern Talk," hosts William Stern of Cardiff and Josh Massieh from @dontbuyrealestate dive deep into the world of lead generation and the power of social media in business. Listen in as they candidly share their experiences with the pitfalls and triumphs of online marketing, emphasizing the significance of authentic engagement over purchased leads. They'll explore how platforms like Meta capitalize on user engagement and discuss the strategic pivot from traditional lead funnels to organic social media growth. This episode is a treasure trove of insights on navigating the ever-changing digital landscape, harnessing the irony of social handles, and leveraging personal connections for business success. Whether you're a small speedboat in the vast sea of marketing or a major player facing the harsh winds of economic change, this conversation is tailored for anyone looking to sharpen their social media savvy. Tune in, subscribe for weekly wisdom, and join the conversation by leaving a review and reaching out on our socials (@ASternTalk) with your thoughts and topics you're eager to hear about.