Nonprofit Lowdown #352- Year End Giving Prep with 10x Crew
Aug 25, 2025
Join fundraising powerhouses Kel Haney, Jess Campbell, and Rachel Bear Bauer as they dive into the essentials of year-end fundraising. Kel highlights the power of personal phone calls to engage mid-level donors. Jess shares strategies for mapping donor touchpoints and email cadence to maximize engagement. Rachel emphasizes the importance of auditing your tech stack to improve efficiency and donor stewardship. They also discuss balancing AI with human connections, using analog tactics to stand out, and the significance of securing major gifts early for campaign success.
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Automate Story Drafts With Trained AI
- Use AI to generate first drafts from recorded donor interviews and transcripts.
- Train a custom GPT on your top-performing past letters to match your organization's voice.
Do A Quick Tech-Stack Audit Now
- Audit your full tech stack and list every tool (CRM, email, donations, QuickBooks, etc.).
- Fix integrations now and use ChatGPT as a troubleshooting helper for connections.
Major Gifts Grow While Donors Demand Metrics
- Major gifts remain the only donor segment that's growing in 2025.
- Donors now demand both stories and transparent impact metrics paired together.