047 - Creating a Channel Architecture: What does a Channel look like?

Ready to unlock the secrets of successful channel building? 

Brace yourselves, as we decode the mysteries of channel architecture and guide you through its meticulous construction. We promise to reveal the pivotal role of channel architecture in shaping your business, unravel how to tailor it to your unique products, and show you the key factors to consider when recruiting partners. 

With us, you'll not only learn how to get it right the first time but also future-proof your channel to avoid potential pitfalls.

We will go through all the layers of channel architecture and its four crucial components: sales strategy, marketing strategy, technical strategy, and operational strategy. Discover why the sales methodology should be your stepping stone to a successful channel model, and how marketing and technical strategies can provide the support you need to scale.

So, buckle up and join us on this voyage to master channel architecture!

_________________________

Learn more about Channext 👇

https://channext.com/

Watch on YouTube ►

https://www.youtube.com/@channext

#channelmarketing #channelpartners