Roman Pichler - The Importance of Product Strategy

Roman Pichler, one of the leading voices in Agile Product Ownership has released a new book, "Strategize: Product Strategy and Product Roadmap Practices for the Digital Age", that presents a number of tools and techniques Product Owners and Product Managers can use to gain a deeper understanding the product(s) they are developing in order to stock and maintain a better product backlog. Show Notes: Why the wrote Strategize 00:26 Adding Product Strategy to Agile Planning 2:46 Vision to Strategy to Roadmap 5:37 How to use the Go Product Roadmap to feed Release Planning 6:00 Who you need to create the Roadmap? 8:40 How Strategize should help Product Owners and Product Managers 10:30 Is the focus on Product Ownership increasing and maturing? 11:50 Explaining the difference between and Product Owner and a Product Manager? 15:20 The key elements of Product Strategy 19:20 Aligning products across the portfolio 21:24 Product Owner at the Portfolio level 23:00 How often should you update your Vision Board and Roadmap? 24:05 How important is it that Team Members know the Product Vision? 25:50 If there was one misunderstanding about Product Ownership that you could fix, what would it be? 27:54 How to get in touch with Roman 30:00 If you'd like to get in touch with Roman, you can reach him at http://www.romanpichler.com If you'd like to pick up a copy of Strategize, you can find it here: https://www.amazon.com/Strategize-Product-Strategy-Roadmap-Practices/dp/0993499201/ref=sr_1_1?ie=UTF8&qid=1466442777&sr=8-1&keywords=strategize