The GaryVee Audio Experience Morning Tea with GaryVee: A Conversation Every Content Creator Needs to Hear
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Dec 13, 2022 This engaging conversation delves into how musicians can thrive by creating non-music content and leveraging platforms like TikTok. It emphasizes finding the right balance between offering valuable free content and building a sustainable business model. The discussion touches on handling negative feedback with compassion and the importance of authenticity in content creation. Listeners gain insights into navigating career changes and the evolving landscape of marketing, especially in dynamic fields like e-sports, all while fostering community and resilience.
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Multi-Dimensional Artists
- Artists should explore non-musical content if they have other skills or interests.
- Diversifying content allows artists to reach wider audiences and gain more leverage.
Leveraging Other Platforms
- Joe Budden's podcast has given him significant leverage in the music industry.
- DJ Khaled's Snapchat presence built his brand and generated substantial income.
B2B Social Media Focus
- Focus on LinkedIn for B2B social media marketing, especially when targeting larger companies.
- Become proficient in LinkedIn ads, content creation, and influencer engagement.