Science Friday What The Sigma Is Algospeak?
Dec 29, 2025
In a lively discussion, linguist and TikTok creator Adam Aleksic, known as the 'Etymology Nerd', explores the fascinating world of algospeak and how social media redefines language. He breaks down terms like 'unalive' that dodge censorship while discussing the surge of slang driven by trending algorithms. Adam highlights how middle schoolers are the forefront of linguistic change and the evolving role of emojis as words. With insights from his book, he makes a case for algospeak as a vital cultural phenomenon worth studying.
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Unalive Migrated Offline
- TikTok creators use "unalive" to avoid saying "kill" so videos aren't suppressed by moderation.
- Middle schoolers now write essays referencing Hamlet contemplating "unaliving" as offline speech shifts.
Algorithms As Language Infrastructure
- Algorithms shape language beyond censorship by acting as an infrastructure for how words spread online.
- Adam Aleksic argues algo speak transforms not just word choice but how language evolves and circulates.
Trend-Chasing Fuels Word Virality
- Viral words get amplified because creators deliberately tap trending signals to stay relevant.
- Adam Aleksic notes the algorithm compounds human trends, accelerating word adoption and remixing.