The Story of Specialty Coffee: Designer

Join Patrick Lau, Founder and CEO of Savor Brands, and Xavier Alexander from Metric Coffee as they delve into the vital role of packaging in specialty coffee. Patrick shares his passion for sustainable packaging and creative design, emphasizing its storytelling power. They discuss innovations like augmented reality and compostable materials that reshape the coffee landscape. The conversation highlights how effective branding fosters authenticity and connects producers with consumers through engaging visual narratives.