Big Technology Podcast Can The News Industry Survive The AI Era? — With Ben Smith, Nayeema Raza, and Joe Marchese
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Jun 5, 2024 
Ben Smith is the Editor-in-Chief of Semafor and co-host of Mixed Signals, while Nayeema Raza is his co-host. Joe Marchese, a partner at Human Ventures, brings his VC perspective. They dive into the potential perils of the news industry's partnerships with AI tech firms. The trio discusses the risks of AI reliance for journalism, the importance of diverse news perspectives, and whether AI can authentically reflect media brands. Their lively dialogue also touches on evolving news delivery methods and the growing impact of personalization in media.
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News and Tech Deals
- News organizations struggle to profit, incentivizing deals with tech companies like OpenAI.
- These deals offer immediate revenue but risk long-term sustainability, resembling past Facebook/Google issues.
Value Shift in News
- Exclusive access to information may regain value, challenging prior assumptions of news as a commodity.
- Content creators could reclaim larger revenue shares rather than distributors dominating profits.
News Consortium Model
- A consortium model, similar to Spotify, might benefit news organizations.
- This collective approach could establish shared standards and pricing models for news content used in AI.