Snippet- Pavan Bachwal, VP & Head of Financial Services at Ericsson; On Building A Winning Go-To-Market Strategy In Financial Services

Building a Rock-Solid GTM in Financial Services

In this snippet, Pavan Bachwal, VP & Head of Financial Services at Ericsson, breaks down what it really takes to build a successful go-to-market strategy in the complex financial services ecosystem.

According to him, the foundation rests on four core pillars:

• Technology- getting it right from day one.
• Organization- aligning legal, regulatory, operational, technical, marketing, and consumer-facing teams.
• People- motivating and bringing together like-minded talent.
• Licensing- ensuring every piece of compliance is locked in.

Once these are in place, the GTM plan becomes clear:

👉 What use cases to launch

👉 When to introduce them

👉 How to evolve step by step with confidence and compliance

A masterclass in ecosystem thinking.

Listen to the full podcast now- https://open.spotify.com/episode/6FE62CeTuqGz8ycJxa8oMj?si=Li_isdcbS4eJQcbWtHWSWw

#Outgrow #Podcast #PavanBachwal #Ericsson #FinancialServices #GTMStrategy #FintechInsights #EcosystemDesign #BusinessLeadership