

You Don't Need an A-Team, You Need a Unicorn Team with Jennifer "Jen" Kem
Feb 7, 2025
Jennifer "Jen" Kem, a Forbes-recognized brand strategist and author of 'Unicorn Team', shares her insights on building impactful teams. She discusses the benefits of embracing pressure and friction as pathways to success. Jen introduces the concept of 'unicorn teams', highlighting nine diverse leadership roles that enhance effectiveness. She emphasizes the importance of managing energy over time and shares strategies to boost productivity in an AI-driven world. Jen's advice on collaboration and innovation underscores the value of human creativity in today's challenges.
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Pressure, Friction, and Noise
- Pressure, friction, and noise are not inherently negative.
- These can be healthy parts of becoming successful, according to Jennifer Kem.
Building a Unicorn Team
- Build a "unicorn team" to bring your important ideas to life.
- This team should be motivated and energized around your shared vision.
Unicorn Leadership Types
- Jennifer Kem identifies nine unicorn leadership types based on three core pillars: Visionizer, Strategizer, and Mobilizer.
- Each person has a combination of these strengths, influencing their leadership style and motivations.