Business of Architecture Podcast

491: The Free Architect's Journey with Enoch Sears and Rion Willard

Nov 13, 2023
Guest
Enoch Sears
Guest
Rion Willard
Architects struggle in a competitive market due to outdated mindsets. Enoch and Rion discuss 'Rainmaking' for architects and emphasize controllable factors. They differentiate 'chicken marketing' from 'bold marketing' and highlight the importance of proactive marketing and specific skill sets in architecture.
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Episode notes
1
Introduction
00:00 • 4min
2
Becoming a Rainmaker in the Architectural Profession
04:07 • 24min
3
The Principles of Becoming a Rainmaker and Taking Responsibility for Success
28:07 • 2min
4
Proactive Marketing and Filling Up Your Pipeline
30:29 • 5min
5
The Importance of Sales as a Skill and Becoming a Rainmaker
35:05 • 4min
6
The Rules of Architecture and Becoming a Rainmaker
38:46 • 2min