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Freelance to Founder
These Social Posts Get the Best Clients
Oct 19, 2023
Listen to Mannat, a typographer from India, as she seeks advice on attracting her ideal clients on social media. Get insights into key social media strategies for building an online presence and attracting the right clients. Discover the challenges of targeting retail clients for typography services and explore the success stories of calligraphy and typography artists. Learn how to monetize your typography skills and find a balance between artistry and entrepreneurship.
35:31
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Quick takeaways
- To attract her ideal clients on social media, Mannat should focus on building an online presence and target other designers or agencies that need typographers.
- Clarity and setting clear goals are crucial for effectively growing a business. Mannat should take time to determine long-term goals and envision the desired outcome.
Deep dives
Targeting the Right Clients on Social Media
Manat, a typographer, is struggling to attract her ideal clients on social media. She often receives inquiries from clients that don't match her target audience. To solve this, she seeks advice on what kind of content to post on social media to attract her ideal clients. Clay and Preston suggest focusing on building an online presence and targeting other designers or agencies that need typographers. They also mention the potential of creating courses or teaching others to increase revenue.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode