Coach Business

190: [Live Coaching] Email Marketing Strategy with Laura Jurgens

Apr 16, 2025

Laura Jurgens, a Sex, Relationship, and Embodiment Coach, takes listeners on a journey to revamp their email marketing strategies. She emphasizes authenticity, encouraging coaches to connect genuinely with their audience and shed perfectionism. The discussion tackles common challenges in converting subscribers to clients, highlighting the importance of trust. Laura also shares actionable tips on crafting engaging content that normalizes conversations around intimacy and sexuality, ultimately enhancing the relationship between coaches and their email lists.

24:06

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Episode guests

Laura Jurgens

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Episode notes

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Quick takeaways

Nurturing sexual empowerment involves helping clients explore their desires and regain confidence in their intimate relationships.

Establishing a successful email marketing strategy requires authentic communication while respecting subscribers' privacy and fostering deeper connections.

Deep dives

Empowering Women Through Coaching

Coaching women on sexual empowerment is a key focus of the discussion. The coach emphasizes the importance of helping clients explore their desires and sense of arousal within their relationships. By nurturing this exploration, clients can reclaim their sexual identities and gain confidence in their intimate lives. This coaching approach aims to normalize conversations around sexuality and encourage women to embrace their desires openly.

Intro

2min

Navigating Email Marketing Challenges

9min

Creating Engaging and Supportive Content

3min

Optimizing Email Marketing for Podcasts

4min

Authenticity in Email Marketing

6min

Another special live coaching episode on effectively using your email list and developing an email marketing strategy that works.

"I feel like I'm shouting into the void right now.""I don't want to intrude and feel like my content has to be extra valuable and speak to everyone.""I've gotten hung up on how other people do it and feel unclear about what I should do."

If you have ever had any of these thoughts or simply want to know more about growing and nurturing your list your way, this episode is for you!

Listen in on our conversation. Then, find the rules you've made up and drop 'em. Go, be free, and speak to your people in the way that only you can!

Have a friend who needs to hear this? Please share it with them.

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: https://youtu.be/YrbpR5K0blI

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Laura Jurgens is a Sex, Relationship, and Embodiment Coach who helps people reinvent their relationships with themselves, their bodies, their pleasure, their emotions, and their partners. Her approach is research-based, de-shaming, sex-positive, non-judgmental, and playful.

You can find out more at laurajurgens.com.

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

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