
The Innovation Show
An S-Shaped Adventure Part 3 with Theodore Modis
Nov 6, 2023
In this episode, Theodore Modis delves into the concept of 'Just-In-Time Replacement' and the optimal moment to introduce change in a natural growth process. He explores the science behind 'cascading S-curves' and how they influence industries, product families, and technologies. The episode also discusses the power of estimating overall saturation from life-cycle trends and offers insights into analyzing S-curves in different industries. Additionally, it explores the application of AI in identifying patterns and the Volterra-Lotka equation in predator-prey interactions.
33:17
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Quick takeaways
- The concept of 'just in time' replacement emphasizes the importance of strategically timing new product launches to maximize sales and ensure a smooth transition.
- The idea of nested S curves explains the different life cycles and growth patterns within products, companies, industries, and the global economy, highlighting the need for understanding various types of interactions between competitors.
Deep dives
Understanding S curves and exponential growth
The guest discusses the concept of S curves and exponential growth. They explain that in an open S curve, growth starts slow, then becomes exponential, and eventually slows down as the market becomes saturated. This principle applies to both individual products and industries as a whole.
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