

Building Fashion Brand, E Commerce & Indian Customers | Ft The Souled Store | FO 140 Raj Shamani
Nov 11, 2023
In this episode, Raj Shamani interviews Vedang Patel, the co-founder of Souled Store. They discuss building a memorable brand, retaining customers, and adapting to the changing Indian market. They also explore strategies for success in a competitive fashion industry and the importance of embracing failure. Overall, it's an insightful conversation about entrepreneurship and building a successful fashion brand.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 5min
Maintaining Relevancy in the Fashion Industry
04:50 • 14min
Advertising Costs, Store Rent, and Product Market Fit
18:40 • 3min
Building Fashion and Clothing Brands in India
21:28 • 14min
Opportunities for Fashion Entrepreneurs in India
35:48 • 7min
Admiration for Nike and the Importance of the Right People
42:32 • 5min
Embracing Failure and Learning from Mistakes
47:29 • 5min